edit note: your post is correct if someone is looking to achieve as many cosmetics as possible, with the exception of earnable cosmetics that cant be bought, that is subjectively not a competition but just a matter of making the purchases. Hardcore cosmetics are different and do have an objective value in the terms of winning and there is pay to win for those in particular because of tomes and such on the original hardcore servers, and now with the events on live servers the competition is simply dominated by those that have paid to have god like toons that will carry their hardcore multibox toon(hence why you see mnay posts in theeads about the new events being softcore).
Personally, I just like cosmetics because they look cool; I never really realized that for many, it’s actually a way of displaying social "winning." It's eye-opening to see how deeply people equate premium purchases with high status, for them winning is without competition. It’s like a digital version of having a
trophy wife or
bringing home the bacon; winning through display rather than skill.
This mindset actually exists all over the world:
- "Adding flowers to brocade" (Chinese): Piling on luxury. Buying flashy cosmetics for an already strong toon just to show off wealth.
- "Five fingers in the ghee" (Hindi): Living in pure luxury. This is the DDO equivalent of using heavy store-bought boosts or paying for god-like carries to breeze through content while sitting pretty.
If we look at the world through the four mature masculine/human archetypes (Moore & Gillette), "winning" takes on four completely different flavors.
- Being guild leader, completionist
- Hardcore server leaderboard, Solo R10
- Action House Baron, build guru, knowing fastest route to cap
- Collecting Fluff (or even designing cosmetics), helping new players, socializing on any channel possible