SSG quest writing is kinda mid -- look at Sharn and Feywild as examples
Both agree and disagree. They do have nice creative talent; Sharn Just-Business shadowplay (the Bond homage) is fantastic. They just forgot to make it skipable and put it in the wrong place. It should have been in the first quest.
Placing it up front would have set the stage and changed the feel of the entire quest line. It would have served the exact same purpose as the Into the Mists line, "
Do you serve Strahd?"
Then they didn't lean in on the Bond theme in later quests. All that would've taken would be a little Bond-like music to keep the atmosphere going -- even it's a only a few bars, like when we discover a new body in Red Rain. We know they have music talent from Dryad & Demigod, which I grew to HATE so quickly, but now I kinda like it -- and no denying it's creativity.
IMHO, all they need to do is utterly punt "big story reveals". They aren't good at them and reveals have less than zero impact on a replay. Despite that, I think the best story to be told about Barovia is about Strahd's initial downfall -- the pre-Vampire era and only have it subtly hint at the evil vampire to come.
Then do the raid where whatever you fight ends up serving Strahd; the win is what enables his Vampiric transformation.